Billy Koh: Music Copyright Protection, Hits, & the Changing Chinese Landscape
Meet the amazing, Billy Koh!
Billy Koh is one of the most instrumental and influential figures in the Asian Chinese-Pop (C-Pop) music industry. Having previously founded Ocean Butterflies - a highly successful comprehensive independent music company in Asia whose businesses include record labels, music production, and more - Billy now works to tackle music rights issues in China as founder of Amusic Rights Management.
Over the course of his 30-year long music career, Billy has produced more than 200 albums with many hits. He is the mentor who discovered & produced many successful Asian acts including Kit Chan, A-Do, JJ Lin, BY2 and Amuyi. Apart from speaking at international forums including (3 times in) MIDEM, TEDx, MacWorld Asia, Canadian Music Week, MaMA Festival and MU:CON, Billy has been judging for many popular TV talent shows including "I am a Singer", “Sound of My Dream”, "Supper Boy" in China, “One Million Star” and “Chinese Idol” in U.S., “Asia Song Festival” in South Korea, “Asia New Singer Competition” in Hong Kong, “Project SuperStar” and “SPOP sing” in Singapore.
We caught up with Billy at the Berkelee China/US Music Summit to speak about the evolving C-pop landscape and the role that society, law, and culture play in determining regional hits and music creation.
Music: K.O.N.G by ORI (ft Amuyi) - produced by Billy.
Other Awesome Interviews with Billy
2:28 - What brings you to the US/China Summit?
3:51 - How has China progressed over the last 10 years?
5:43 - Why hasn’t there historically been better IP protection in China?
7:11 - What has China been doing to combat piracy?
8:11 - How is improved copyright protection impacting the music coming out of China?
9:13: How do we produce new hits in China over the next few years?
10:20 - How do you think the Chinese market can incorporate the changing dynamics of what a hit is to move the Chinese music market forward? What is pop to you?
12:43 - How have pops changed over the years?
14:13 - Do you think that the background context of the time/environment of the artist plays a role in the success of modern songs to any degree? What is the trajectory of music in China given the different ways of creating music?
16:09 - what is going to be the driving force behind music creation in China moving forward?
17:13 - Music’s cultural underpinnings in the connected, internet era
18:53 - What makes Chinese music Chinese? Can it be classified?
21:18 - How does the culture translate into the music being created?